Real Talk with ZTS

#100 - Real Talk: Brand Name or Generic?

April 03, 2022 OSYL Episode 100
Real Talk with ZTS
#100 - Real Talk: Brand Name or Generic?
Show Notes

Today's topic is about the things we buy.  We know, or at least are aware of, psychology tactics in marketing products.  The stories that the brand was created from, messages that match our beliefs when we purchase them, or just going along with what's popular in hopes that the positive reviews translates to a great buy.  In this episode, we'll pull up some receipts (not really!), and talk about some of our favorite purchases, and figure out what keeps us coming back to a brand name, or what makes us look the other way for alternatives.

The questions we explored in today’s episode are:

  1. What's your preference when buying things, do you go for brand name or generic items? What attracts you, or detracts you, from making a purchase?  If it depends, explain your preference.
  2. When it comes to brand names, what's more attractive, the message behind the brand or its popularity?  What are some brand names you are loyal to?